Topic(s)
Platform Strategy
Target Audience
Business leaders, product managers, and digital marketers who want to develop and grow a successful digital platform.
Overview
In the digital age, developing a successful platform is key to reaching and retaining customers. This 2-hour, interactive session will provide a comprehensive guide to launching and growing a digital platform, covering everything from market analysis and platform design to customer engagement and growth strategies.
Suggest Objectives
Suggested Modules
Module 1: The Digital Platform Landscape
The importance of digital platforms in today's business environment
Key elements of a successful digital platform
Module 2: Market Analysis and Platform Design
Identifying your target audience and understanding their needs
Designing a platform that delivers value to your users
Ensuring user experience and usability best practices
Module 3: Launching Your Digital Platform
Creating a buzz and building anticipation for your platform launch
Implementing effective onboarding and customer support strategies
Leveraging data to optimise your platform and drive growth
Module 4: Growing Your Digital Platform
Developing a multi-channel user acquisition strategy
Implementing user retention and engagement tactics
Measuring success and refining your growth strategy for long-term success
Understand the fundamentals of digital platform development and growth.
Learn how to analyse your target market and design a platform that meets their needs.
Develop a comprehensive growth strategy to drive user acquisition and retention.
Launching and Growing a Digital Platform: The Winning Strategy
In the digital age, developing a successful platform is key to reaching and retaining customers. This 2-hour, interactive session will provide a comprehensive guide to launching and growing a digital platform, covering everything from market analysis and platform design to customer engagement and growth strategies.
